Chinatsu Kaneko, Head of Workplace Strategy North Asia – CBRE

With 20 years of experience in commercial interior design and consulting, Chinatsu leads CBRE’s Workplace Strategy (WPS) teams in our North Asia region, which includes Greater China, Japan and Korea.  She brings a comprehensive understanding of built space, especially in workplace.  Her passion comes from her belief in the power of physical environments on human behaviors and on corporate culture.  To that end her interests span from interior design to branding, communications, change management, evolution of work styles, business strategy and planning.

One significant example of her such approach is the HQ relocation project for CBRE Japan, where her role was the lead interior designer, working closely with CBRE client team and the workplace strategy team.  Collectively, the team was able to transform CBRE Japan’s work style and corporate culture to be significantly more collaborative, while reflecting its premier brand image and reducing the operational and real estate costs.  Since its success, Chinatsu has led a handful of CBRE workplace projects, implementing flexible work style and increasing collaboration within the firm, as well as for clients

She has spoken at many industry seminars and events in the region and has been published in many media channels on workplace topics.